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Loyalty
Loyalty schemes - valuable or pointless?
24 May 2013
A recent study by the Corporate Executive Board (CEB) found that emotional connection accelerates loyalty.
Kellogg introduces loyalty programme
26 Jul 2012
This month Kellogg introduced its US loyalty system in order for customers to build up pints for rewards and enter sweepstakes
Virgin’s out of this world loyalty reward
25 Jul 2012
Flight provider, Virgin America, has announced a loyalty reward prize that is literally out of this world.
Debenhams receives loyalty scheme award
25 Jul 2012
This week Debenhams won the Best Use of Social Media to Enhance Loyalty award at the Loyalty Awards 2012.
MGM announces social media loyalty points
18 Jul 2012
Traditional loyalty cards may become a thing of the past as the world moves towards the more convenient smartphone apps.
Russian Post trial contactless payment with MasterCard
18 Jul 2012
Russian Post has teamed up with MasterCard in order to develop financial products and payment technology in post offices.
Nectar loyalty scheme to offer even more
18 Jul 2012
Nectar card holders will be delighted by the news that the loyalty scheme is about to get even better. Users will now be able to earn points not only in stores such as Sainsbury’s and Homebase but through their new Nectar Daily Deals.
Beefeater Reward Club has 125,000 members
18 Jul 2012
Early this year, Beefeater Grill restaurants rolled out their new Reward Club scheme.
Airline loyalty cards rise in popularity
16 Jul 2012
According to American Express, 19 per cent of travellers will be using their rewards cards in order to save money this summer. This is up from 15 per cent last year, showing a positive increase in the popularity of loyalty cards.
Heathrow introduces rail loyalty card
16 Jul 2012
Frequent fliers will welcome the news that London’s largest airport is introducing a loyalty scheme for customers travelling to the airport by rail.
David Lloyd Leisure launches new loyalty scheme for long-term members
11 Jul 2012
New DL Rewards programme will offer members discounts on food and drink
Nike and O2 team up for sports loyalty scheme
6 Jul 2012
The new Priority Sports loyalty scheme launched by Nike and O2 will let customers attend exclusive events and pre-order products
Swindon launches loyalty scheme to boost trade
3 Jul 2012
A new loyalty scheme valid at stores across Swindon town centre has been launched to help boost business
Nectar Card loyalty scheme to encourage Big Society
26 Jun 2012
The Royal Borough is hoping to use a loyalty scheme to encourage civic involvement by offering residents Nectar points to volunteer
Kent loyalty scheme ready for expansion
25 Jun 2012
A loyalty programme that has proved successful in Sevenoaks could soon be rolled out in Crowborough
Mobile phone loyalty scheme shortlisted for award
15 Jun 2012
A new mobile phone loyalty programme from GO Outdoors has been named as a finalist in the BT Retail Week Technology Awards
London Restaurants sign up to SmartBox loyalty scheme
14 Jun 2012
Nine bars, restaurants and hotels in London have signed up to SmartBox – a new loyalty scheme service from the NFC specialist Zappit
Apple revolutionises the loyalty scheme
12 Jun 2012
Apple's latest iPhone update - iOS 6 - looks set to change the way users approach loyalty programmes with its new Passbook mobile wallet app
Nottingham council launches visitor attraction loyalty scheme
11 Jun 2012
A new loyalty programme is being rolled out in Nottingham aimed at boosting visitor numbers to the city's parks and attractions
Caithness loyalty scheme extended following positive response
1 Jun 2012
The Spend it Here card has proved such a hit with shoppers in Wick and Thurso that it has been extended
News in-depth: Consumers happy to share details for loyalty scheme rewards
16 May 2012
A survey of UK consumers has found that more than three-quarters are happy to share personal information in return for loyalty scheme benefits
60 stores sign up to Cornish loyalty scheme
15 May 2012
A new loyalty programme in a Cornish town is helping consumers cut their shopping bills after 60 stores agreed to sign up for the scheme
Recession drives loyalty scheme uptake
10 May 2012
There has been an increase in loyalty card uptake since 2009, research finds
News in-depth: Mobile app allows 69m users to leave loyalty card at home
3 May 2012
US pharmacy chain CVS revolutionises loyalty scheme with new mobile app
LivingSocial launches loyalty credit card
2 May 2012
LivingSocial users will receive rewards for making purchases on the card.
Loyalty scheme re-launched in Buckinghamshire town
30 Apr 2012
Risborough Rewards programme will allow members to earn discounts at local stores
New loyalty card scheme launched in Worcestershire
27 Apr 2012
Pershore Chamber of Trade has launched a scheme which will offer residents the chance to win shopping vouchers in a monthly prize draw
3% of Britons to use loyalty schemes to pay for holiday, research reveals
23 Apr 2012
New figures show three per cent of Brits will use a loyalty scheme to pay for their holiday in 2012
Cheshire solicitors launches loyalty scheme
23 Apr 2012
New Gold Membership scheme from Hattons in Widnes will offer members discounts on legal services
Australian supermarket revamps loyalty scheme
20 Apr 2012
Coles shoppers can now earn points more quickly as part of the new Flybuys scheme
Loyalty card scheme provides boost to Sevenoaks retailers
18 Apr 2012
Figures show £74,760 was spent by Sevenoaks Chronicle Loyalty Card users in stores in March and the first week of April
News in-depth: Carrefour unveils loyalty card in UAE
18 Apr 2012
Hypermarket chain unveils the 'MyCLUB' card
Galway beauty spa celebrates birthday with loyalty card launch
17 Apr 2012
Heaven Scent Beauty Spa launches new loyalty card as 'thank 'you' to customers
Kent loyalty card scheme provides £40k boost to local economy
16 Apr 2012
Edenbridge loyalty programme helps boost local high street
News in-depth: Loyalty card scheme aims to boost Chelmsford city centre
16 Apr 2012
New 'inspirecard' launched in Chelmsford to boost local community
New Beefeater loyalty scheme launched
16 Apr 2012
Diners at Beefeater Grill outlets can earn money off vouchers with the new 'Reward Club'
Detroit casino revamps loyalty scheme
5 Apr 2012
MotorCity Casino Hotel visitors can earn a free car rental with the Club Metro loyalty card programme
Loyalty scheme membership exceeds South African supermarket's expectations
3 Apr 2012
Five million people have signed up to Pick n Pay's Smart Shopper scheme
US clothing chain unveils updated loyalty programme
2 Apr 2012
Express launches the Express Next scheme to reward customers that engage with the brand via social media
New loyalty card scheme set to be launched in Worcestershire town
27 Mar 2012
The Pride Loyalty Card programme is set to be launched in Pershore
UK hotel brands launch loyalty scheme
27 Mar 2012
Guoman and Thistle have unveiled the Signature Rewards programme
New loyalty scheme aims to reinvigorate Nottingham city centre
26 Mar 2012
VIP Nottingham scheme will give members exclusive access to discounts and offers at local retailers
News in-depth: Air Miles big draw for loyalty scheme members
23 Mar 2012
New study shows that online shoppers are attracted to loyalty schemes which offer Air Miles
New loyalty card scheme could be launched in Essex town
22 Mar 2012
My Loyalty programme could be launched in June
Dorset leisure centre launches new loyalty scheme
21 Mar 2012
Purbeck Sports Centre in Wareham is set to offer its customers the chance to earn free activities
New scheme from FlyMeNow offers rewards to PAs
20 Mar 2012
PAs that book flights for their employers via FlyMeNow can now earn a private flight for themselves thanks to new loyalty scheme
Recruitment firm launches candidate loyalty scheme
16 Mar 2012
Cardea's new Mercury programme offers temporary staff the chance to earn discounts at high street stores
Car rental firm unveils new loyalty programme
16 Mar 2012
Enterprise Rent-A-Car's new loyalty scheme offers drivers the chance to hire vehicles for free
News in-depth: New restaurant loyalty scheme app looks to 'punch out' hunger in the US
14 Mar 2012
Eat-A-Bite, Give-A-Bit programme offers diners the chance to help out local people in need while also earning discounts on future meals
New hi-tech loyalty scheme launched in Texas
13 Mar 2012
New Belly scheme allows Austin shoppers to ditch stamp-based cards in favour of a single smart card
Credit card reward schemes on the rise
12 Mar 2012
Survey from Sainsbury's Finance shows that over 40 per cent of credit cards now offer a reward scheme
West Sussex cinema unveils new loyalty scheme
12 Mar 2012
Visitors to the Capitol cinema in Horsham can now earn a free visit to the cinema following the launch of the new loyalty card
News in-depth: Aberdeen council launches new loyalty scheme
8 Mar 2012
New Residents' Discount Scheme will be made available from 2nd April
AirAsia launches new loyalty scheme in Thailand
7 Mar 2012
Asian airline rolls out its BIG scheme to Thailand
News in-depth: New loyalty card scheme launched in Swansea
6 Mar 2012
New Premier City Centre loyalty card gives Swansea residents the chance to earn discounts
New loyalty card scheme launched in Surrey
6 Mar 2012
The Shoppers' Loyalty Passport is set to be rolled out across Caterham in April
Accor exceeds loyalty scheme membership target in Middle East
5 Mar 2012
Global hotel operator Accor reveals that it attracted around 9,000 more loyalty scheme members than expected in the Middle East last year
Go Outdoors launches new mobile loyalty scheme
1 Mar 2012
Outdoor equipment retailer teams up with Mobilize Systems to launch new loyalty scheme for iPhone users
Plans drawn up to create new loyalty card in Northumberland
27 Feb 2012
New loyalty card set to be launched in Morpeth
Zavvi launches new loyalty scheme
24 Feb 2012
Online retailer unveils new Rewardz scheme
Orange teams up with Eat to launch new loyalty scheme
24 Feb 2012
Orange customers will be able to scan posters at Eat stores to claim vouchers for free food and drink
Sainsbury's extends deal with Nectar
23 Feb 2012
Supermarket agrees seven-year contract extension with loyalty scheme Nectar
'Twitterthon' aims to provide boost to ailing local town centres
21 Feb 2012
The Retweet For Towns Day aims to encourage Brits to support their local high street on Twitter
Ladbrokes planning to extend loyalty scheme
20 Feb 2012
Bookmakers set to roll out its 'Odds On' loyalty card to betting terminals
South African retailer to launch new loyalty scheme
20 Feb 2012
Edcon launches its new Thank U scheme across its stores
Canadian tyre retailer launches new loyalty scheme
17 Feb 2012
Canadian Tire unveils its new Advantage Card programme
News in-depth: Foursquare adds NFC to Android mobile app
16 Feb 2012
People using Foursquare's Android mobile app can now take advantage of NFC technology
News in-depth: Heinemann & Me launches new loyalty scheme
16 Feb 2012
Passengers doing some shopping at one of several airports in Germany could take advantage of a new loyalty card
Car park loyalty scheme to be introduced in Edinburgh's West End?
15 Feb 2012
Continuing tram works could see a car park loyalty scheme introduced near West Maitland Street in the Scottish capital
Greggs considers launching loyalty scheme
13 Feb 2012
Bakers currently analysing the merits of different loyalty programmes
News in-depth: Malaysian mobile phone operator teams up with loyalty scheme
10 Feb 2012
U Mobile customers will be able to redeem loyalty points at Malaysian retailers after firm formed a partnership with BLoyalty
Tesco Clubcard holders to redeem points at West Sussex retailers
9 Feb 2012
Local stores in West Sussex will accept Tesco vouchers as part of a trial scheme
Sunderland season ticket holders to benefit from loyalty scheme next season
8 Feb 2012
SAFC Rewards programme will offer season ticket holders a range of discounts
Loyalty card scheme encouraging spending in Kent retailers
8 Feb 2012
Spending on the Eden Valley Loyalty Card is expected to exceed £27,900 in January
New loyalty scheme aims to attract tourists to Mississippi
8 Feb 2012
New Club Gulf Coast Card will offer tourists discounts at local retailers
News in-depth: A third of young Britons not signed up to a loyalty scheme
7 Feb 2012
Survey shows that young Brits are reluctant to sign up to loyalty schemes despite 86 per cent of UK consumers now enrolling in the programmes
Boots customers have hundreds of unclaimed loyalty points
6 Feb 2012
Study shows over a thousand Boots customers have more than £260 on their loyalty cards
Loyalty card scheme launched in Essex town
3 Feb 2012
My Loyalty Card scheme offers discounts at a host of stores in Grays
Loyalty scheme members take extra trips to gain more points
2 Feb 2012
Around three quarters of travel loyalty scheme members would book trips simply to gain more air miles, report shows
News in-depth: Nationwide expands loyalty scheme offers
31 Jan 2012
Nationwide set to make more offers available through its Simply Rewards scheme next month
News in-depth: Swedish retailer launches new mobile loyalty scheme
30 Jan 2012
ICA trials new NFC scheme at Stockholm store
Loyalty card app receives barcode technology upgrade
26 Jan 2012
Users of the MyEchain app can now accrue and spend loyalty points more easily
Banks urged to introduce loyalty schemes to rebuild relationships with customers
26 Jan 2012
Accenture calls on banks to reward customers through loyalty schemes
Middle East hotel group unveils new loyalty scheme
25 Jan 2012
Jebel Ali International Hotels will launch its Hadiya programme in February
Loyalty scheme members show allegiances to brands
24 Jan 2012
More than 80 per cent of US shoppers are more likely to choose a retailer over a rival if they were members of the retailer's loyalty programme
Grimsby loyalty scheme extended to March
23 Jan 2012
The Grimsby Telegraph's Buy Local scheme has been extended to March
News in-depth: La Tasca launches loyalty card scheme
20 Jan 2012
Restaurant chain La Tasca has launched a new card which offers users 20 per cent off their total food bill
New loyalty card scheme launched in Kent
19 Jan 2012
The Westerham Loyalty Card will offer shoppers the chance to win store vouchers
New loyalty scheme launched in Worcester
17 Jan 2012
Regular readers of the Worcester News are eligible for a ten per cent discount in city centre shops
New loyalty scheme app launches in UK
16 Jan 2012
Loyalli app aims to replace traditional stamp-based loyalty cards
Success of loyalty scheme helps Superdrug post rise in sales
16 Jan 2012
Firm claims its new Beautycard programme helped boost festive sales
News-in-depth: All Brits have signed up to a loyalty scheme
13 Jan 2012
Survey shows that 100 per cent of Brits had joined at least one loyalty programme in their lifetime
Comparethemarket.com awards 500,000th reward through loyalty scheme
13 Jan 2012
Firm awards its 500,000th meerkat toy through its Simples Rewards loyalty scheme
News in-depth: Starbucks launches loyalty scheme in the UK
11 Jan 2012
Global coffee chain Starbucks launches its My Starbucks Rewards loyalty scheme in the UK
New loyalty scheme aims to attract Worcestershire shoppers during bridge closure
9 Jan 2012
Shoppers that visit Tenbury Wells offered chance to win prizes in lottery-style competition
Half of Brits 'would not leave house without loyalty cards'
4 Jan 2012
Loyalty cards may be more important than many store owners think.
Garden centres 'could benefit from loyalty schemes'
3 Jan 2012
Loyalty schemes could help independent garden centres.
South Yorkshire bus passengers to benefit from new loyalty scheme
29 Dec 2011
A new loyalty scheme is to be rolled out for Stagecoach Yorkshire buses.
News in-depth: Consumers' attitudes to loyalty schemes revealed
16 Dec 2011
A poll has shown some interesting insights into customer loyalty schemes.
Loyalty schemes 'could help restaurants struggling with discount deals'
15 Dec 2011
Restaurant could find loyalty schemes useful, experts have said.
Businesses 'are not making enough use of loyalty schemes'
14 Dec 2011
Loyalty schemes are not being capitalised on, a study has suggested.
Loyalty schemes 'should offer value to improve their own services'
12 Dec 2011
Good loyalty schemes will work for both the provider and the customer.
News in-depth: Boots and IKEA launch new loyalty scheme bonuses
8 Dec 2011
Loyalty schemes should be regularly reviewed, as demonstrated by two big brands recently.
News in-depth: Shell discusses benefits of loyalty scheme
6 Dec 2011
Shell is showcasing how a loyalty scheme can be run effectively.
Almost half of consumers open to loyalty schemes
24 Nov 2011
Loyalty schemes are attractive to consumers, a study has found.
Bolton Council launches market-based sQuid loyalty smart card
22 Nov 2011
A new loyalty scheme has been launched for Bolton Market.
News in-depth: Loyalty schemes 'need to be about customers'
21 Nov 2011
Loyalty schemes should never descend into a data-gathering exercise, one expert has warned.
New loyalty scheme encourages Caithness shoppers to spend locally
11 Nov 2011
A loyalty scheme has been rolled out in Caithness.
Theatre operator launches loyalty scheme
10 Nov 2011
A new loyalty scheme has been announced by the Ambassador Theatre Group.
DIY chain reports positive results from loyalty scheme
7 Nov 2011
Positive results from a DIY chain's loyalty scheme could encourage stores in the same sector in this country to implement their own.
Getting loyalty schemes right 'is vital'
1 Nov 2011
Businesses need to make sure that the loyalty schemes that they run are effective as they can have a huge impact on their bottom lines.
Discount vouchers are a good way to attract new business
1 Nov 2011
Discount vouchers and voucher codes are a great way of attracting new customers to any business, it has been claimed.
Waitrose introduces loyalty scheme
1 Nov 2011
A new loyalty scheme has been brought in at Waitrose.
