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eMoney News

Oxford Mail launches new loyalty scheme
11 Jan 2011

The Oxford Mail newspaper has launched a new loyalty scheme in a bid to reward regular readers, it has been revealed.

The regional publication has developed its Loyalty Card programme, offering customers who have the paper delivered to their door six days a week a range of discounts at participating local retailers.

Margaret Marsh, the Oxford Mail's incentive manager, told the newspaper: "This scheme is designed to reward valued and loyal customers and we would like as many people as possible to sign up.

"They will have access to a range of exclusive offers and the chance to save a lot of money off all kinds of products and services in the county."

Over 140 local businesses from Oxfordshire have signed up to the scheme including the Oxford Wine Company, Oxford Greyhound Stadium and Botley Road Motors.

Readers can choose to pay for their subscription by direct debit or a monthly invoice, with a discount offered to those who choose the former method.